Virtuality Fashion
✓ Completed

Sustainable Fashion AR Experience

Client

EcoWear Co

Industry

Sustainable Fashion

🌿

Timeline

4 months

Team Size

10 Members

Budget

$95,000

Category

AR Experience

Project Overview

Augmented Reality shopping experience for sustainable fashion brand, enabling customers to visualize eco-friendly apparel in their real-world environment.

🎯 Challenge

EcoWear wanted to highlight their sustainable practices and help customers visualize products before purchase, particularly for their new collection focusing on environmentally-friendly materials.

✅ Solution

Built an AR-enabled mobile app with advanced body tracking, real-time lighting adjustment, and seamless integration with their e-commerce platform. Included educational content about sustainable materials.

Results & Impact

38%

Return Rate Reduction

78%

Mobile Sales Growth

1.8M+

Users Engaged

Project Timeline

Start Date

February 2024

End Date

May 2024

Duration

4 months

Deliverables

iOS & Android AR app

Body tracking system

30+ virtual try-on models

E-commerce integration

Educational content library

Technologies Used

ARKitARCoreReact NativeFirebaseTensorFlowBlender

About the Client

Company

EcoWear Co

Industry

Sustainable Fashion

About

B2C fashion brand focused on eco-friendly, sustainable apparel and ethical manufacturing.

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